Exploring the Transformative Impact of Social Media on Behavior in Contemporary Society

نویسندگان

چکیده

This study investigates the intricate relationship between social media consumption patterns and many behavioral effects in modern culture. It users' demographic diversity, platform preferences, perceived impact of on behavior. Furthermore, examines a variety outcomes related to use, such as political viewpoints, purchase decisions, interaction, self-esteem, feelings loneliness, stress levels. The findings show diversified composition among participants, emphasizing platforms' appeal across age groups, gender identities, educational levels.Platform preferences highlight continued popularity platforms Facebook Instagram, while also acknowledging importance other Twitter Snapchat. behavior is differently by with sizable number claiming negative influence. finds some strong relationships outcomes. Political beliefs are positively highlighting digital dialogue expression. Purchasing decisions favorable association demonstrating advertising influencer marketing consumer interaction use complicated, stressing dual nature online interactions. Self-esteem has contradicting widely held belief that self-esteem. Loneliness slight connection complex loneliness. Stress levels have positive possible stressors connected participation.

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ژورنال

عنوان ژورنال: Interdisciplinary journal papier human review

سال: 2023

ISSN: ['2709-1295']

DOI: https://doi.org/10.47667/ijphr.v4i1.231